In Support of the Now-Eponymous Link-Digression SyndromeWorth the read. Especially if your mother is computer illiterate and wouldn't be able to tell you this stuff even if you thought to ask about her it. And Geez… All I will end up with is a bunch of plastered people that want to drink more showing up at my place with my tagline:
SEO principles have long reminded us that blogrolling doesn’t parse well for search engines, which have conveniently been configured to ignore blogrolls. The code which Wordpress, Blogger, Typepad, et al use to generate blogrolls automatically gets ignored by spiders. That’s why, whenever i add someone to my blogroll, i try to do a couple of things:
- announce it. you saw me do that yesterday. announcing it ensures that your expression of endorsement, friendship, commonality, or whatever, is made visible to spiders.
- click it. providing a link isn’t enough. if you want that link to show up in that blogger’s statistics, clicking the link you just made is essential. the spiders may eventually discover the link you provided in your post about blogrolling said blogger, but that can be up to three-to-four weeks later. after someone else has clicked the link in your blogroll. repeatedly. faithfully, even.
one thing that spiders do recognize is link titles. link titles are a handy way to increase the visibility of your site through your blogroll, and to increase the visibility of those whom you blogroll. link titles are a win-win for everyone involved. Wordpress’ blogroll system, for example, uses a “Description” field that is rendered as link titles in the blogroll. what i do when i blogroll someone is use their blog’s tagline as their blogroll description. this results in very nice links in this particular theme, which provides a specially-formatted popup for link titles. so, if for example, your blog has a tagline of “i like to eat live chickens”, anyone who does a search on “eat live chickens” will find not only you, but by association, me—provided, of course, that the link from me to you is clicked on.
Grab your favorite libation and Drink Liberally with the only Blogger guaranteed to be plastered all over the Internet!Most of the time I try to use keywords for links to others' (and my own) posts because I know a bit about that Googlebomb effect, and how words used can make someone an "authority" on a topic. Also, I already use the links on my Blogroll to go to all of the Blogs there. Click! Click! Click! I think that many people use readers these days, but I want people to know that I, or even occasionally someone else, have visited from my Blog. Now, I know that that was/is a good policy for practical purposes.
I guess that I’ll have to add the practice of announcing links on my Blogroll among a few of other things as well. I'll have some more to write about this later, I think?